We partner with our clients and their agencies to deliver a rebate experience aligned with a promotion that piques the customer’s interest. We work to ensure that our clients’ marketing goals are accounted for in the promotional design and outbound communication tactics.
Our platform is built for executing innovative promotional marketing programs at scale by intaking submissions (consumer receipts, invoices, sales reports, etc) across multiple devices and methods – digital, MMS, mail, etc. YA processes these submissions and collects the data associated with them balancing the need for speed and completeness. This allows our clients to collect a wide variety of information and better understand their customers.
Our validation engine uses business rules and validation steps including deep API integrations into our clients’ systems. YA has proprietary, patent-pending, validation processes to identify suspicious submissions and protect our clients’ marketing investments, but remain consumer-friendly to ensure brand reputations are maintained.
YA’s risk management offering ensures our clients’ programs reward legitimate customers while maintaining the best consumer experience. Using proprietary fraud algorithms and years of data, we identify suspicious activity and place submissions on hold for review. YA executes promotions at scale with the assurance that only valid consumers are rewarded, without unnecessary steps and delays.
YA communicates through multiple delivery solutions (email, SMS, chat) based on actions and customer preferences. Examples of these communications include: confirmation of submitted rebate, update on the status of rebate submissions and shipping/delivery of a reward. Promotional communication is messaged to consumers based on offers, time, behaviors and other criteria requested by the client to target a certain member segment.
YA has a vast catalog of rewards that engage consumers. The rewards catalog includes prepaid cards, hundreds of gift cards, virtual rewards, merchandise and custom premiums (travel and branded merchandise). Leveraging our extensive experience and data, we are able to identify the best reward option.
Our in-house Contact Center allows our clients to have a one-call resolution solution for their rebate programs. Because YA is the expert for our clients’ program, our agents are trained to interact with consumers across multiple channels to fully understand a consumers’ status. Channels include Phone, Email, Live Chat, SMS in a multi-channel approach to support inquiries such as reward status, submission questions or login assistance. We leverage our robust processing platform to provide all contact center agents with real-time access to all details of each program.
*Source: YA Internal Data and Consumer Research