Worry-Free=Reliable, Scalable and Secure

by: Jeffrey Schaubschlager, Senior Vice President, Digital Services

Why you can trust YA with your promotion

At YA, everyone is so passionate about delighting our clients and their customers, it stands to reason that most of us appreciate when our clients’ recognize our work. Who doesn’t like a little extra attention? Actually, our systems team has a different mindset. They want their hard work to be strictly behind-the-scenes. In fact, they want to make sure that no one ever thinks twice about them, because if their work is going unnoticed, that means that everything is running as intended—secure, reliable, scalable and worry-free.

What’s on the mind of our systems team, night and day? They’re ensuring every program web site is up and running, every submission is securely captured and if a promotion goes viral that our infrastructure is able to seamlessly scale to handle the extra traffic so that our clients don’t have to worry about it at all.


We work hard to make sure that our systems are available and reliable at any time—it’s a must for our clients programs, their customers and for us as well to ensure the best customer experience and highest return on investment.   Consider what happens if your big promotion—the one with the small window of opportunity for engagement (like a promotion around “the big game”)—and your program web site goes down. Not only have you lost the chance to engage with your customers, but you’ve also created a poor brand experience. Making sure your program is up, running and reliable is a must for our team. We back up our goals with some great data, too, with a 99.95 % uptime and availability record.


Our systems are also highly scalable. That means when your promotion goes viral, our systems are ready to handle the increased response. Our 100% virtualized environment allows your promotion to scale up or down to meet changing needs. Because we’re a one-stop shop for all our clients’ needs, we’ve created a data center to provide robust support, monitoring and help.


We use state-of-the-art monitoring, control and storage systems to protect our clients programs to ensure security, availability, privacy and confidentiality. We also have encryption protocols, redundant systems, geographic dispersion and use a hybrid cloud just to make sure our systems have the back-up and checks and balances required. As part of our standard practice we also conduct regular SOC audits and security scans.


If you’re a YA client, then you understand the worry-free feeling of knowing that your program is reliable, scalable and secure. If you’d like to learn more, please contact me. I’d love to talk with you about how YA can work with you to deliver programs that are worry-free too.

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