Your local university might hold the key to your next marketing breakthrough

Chris Behrens, President and Chief Executive Officer If you’re starting to feel as if “fresh thinking” has gone a little stale at your organization, maybe it’s time to create some new dynamics by reaching out to the best and the brightest business and academic connections in your community. That’s what we’re planning here at YA,… Read more »

YA Makes Significant Investment in Fully Integrated, Flexible Technology Platform to Streamline and Enhance All Parts of Business

Initiative Will Facilitate YA’s Growth and Provide Faster, Highly Accurate Insights and Analytics for Clients Minneapolis, April 5, 2017 – YA, the market leader in delivering high-impact, data-driven marketing promotions for the nation’s most respected brands, announced today it is in the final stages of implementing a $7 million technology upgrade that impacts virtually every… Read more »

YA Continues its Growth Plans with New Hires

Minneapolis, Feb 23, 2017 – YA, the market leader in delivering flawless, omni-channel marketing promotions for the nation’s most respected brands, is continuing its expansion with several new hires. Kelsey Campobasso has joined YA as a QA Analyst in the company’s Quality Assurance team. She brings with her more than a year of experience in… Read more »

YA Survey: Nearly Two-Thirds of Americans Look for Rebate Offers Prior to Purchasing

Minneapolis, November 15, 2016 — A recent study by YA, an industry market leader in delivering flawless, omni-channel marketing promotions for the nation’s most respected brands, reveals the power rebates have over consumer buying decisions. In the 2016 survey of more than 1,000 Americans, 62 percent of respondents said they look for rebate offers before… Read more »

YA Adds Industry Veterans from LoyaltyOne, Jostens and Target to its Executive Ranks

Minneapolis, November 4, 2016 — YA, the industry market leader in delivering flawless, omni-channel marketing promotions for the nation’s most respected brands, today announced three executive hires to enhance the strategic capabilities of the organization and to elevate the brand’s already market-leading position. Dennis Armbruster has joined YA as the company’s Chief Revenue Officer. He… Read more »

YA President, CEO and Board Chair Chris Behrens Named to Two Additional Board Positions

Minneapolis, November 3, 2016 — YA, the industry market leader in delivering flawless, omni-channel marketing promotions for the nation’s most respected brands, today announced that company President and CEO Chris Behrens has been appointed to two additional board positions. Behrens is now on the Board of Directors for Superior Recreational Products, a 30+ year-old company… Read more »

Several New Hires Join the YA Ranks

Minneapolis, October 17, 2016 — YA, the industry market leader in delivering flawless, omni-channel marketing promotions for the nation’s most respected brands, today announced several new staff appointments. “We are pleased that these talented new hires will contribute to YA’s consistent growth trajectory,” said YA President and CEO Chris Behrens. “These people will help to… Read more »

Chatham-Kent Officials Help YA Celebrate Expansion in the Region — Oct. 12 Recognized as “YA Day” by Mayor Randy Hope

Chatham, Ontario, Oct. 13, 2016 — At a ribbon-cutting ceremony yesterday at YA’s new office space at 730 Richmond St. in Chatham, Mayor Randy Hope read a Certificate of Recognition marking Oct. 12, 2016, as “YA Day” in the city. YA, the industry market leader in delivering flawless, omni-channel marketing promotions for the nation’s most… Read more »